A Large Cruise Company
The client is the world’s largest leisure company with a ﬂeet of more than 100 cruise ships visiting more than 700 ports globally. And with over 11.5 million guests sailing every year. The requirement was an interface of a self service kiosk application for the guests on board to browse through and select activities while on the cruise. The application had to be in sync with their brand guidelines. Our strategy was to design an user interface that provided an effortless and convenient booking experience considering the non-techie background of the customer base (especially for senior citizens). Minor alterations were made to the branding guidelines wherever necessary, keeping in mind the touch interface, delivering a delightful user experience. The design handover to the development team was well planned meticulously and executed well. The entire client team was more than happy with the outcome and appreciated the efforts.