Gaaj is a luxurious konkan resort located in Palshet, Guhagar. They wanted to position it as an ideal destination for experiential travelers to have unique experiences as well as for people who want to have an authentic konkani experience. We identified the ideal audience for the resort and based on that we built a website with a fully functional booking engine. Along with the website, we created their social media handles and started with the regular posting. We emphasised on more visuals & photos than text. We ran ad campaigns on google for generating enquiries on the website & on facebook & instagram for brand awareness. This helped in generating a lot of new enquiries each day & the conversion rate was also quite high.