Advance Elite a construction company based in Saudi Arabia that specializes in new construction and renovation projects. They were looking for a more modern, minimal logo and branding, followed by a contemporary website. With this knowledge, we devised a strategy, giving them a core brand identity to show off 'what they exactly do in business'. We played with a few philosophies to come up with a sleek, modern and minimal logo which exactly was what the client wanted - Keep it minimal. The brand identity and the website was to-the-point.